Daily Crunch: Under Armour is selling MyFitnessPal | TechCrunch
Under Armour (owner of MapMyFitness) buys both MyFitnessPal and Endomondo | DC Rainmaker
Under Armour buys MapMyFitness in $150 million wearable computing play | ZDNET
How Deep Linking Technology Influences Cross-Platform User Acquisition | The Branch Blog
Under Armour sells off MyFitnessPal for $345M, will shut down Endomondo by 2021 | MobiHealthNews
Under Armour Acquisition Tactical Boots in Black for Men | Lyst
Exclusive: Under Armour acquihires Gritness, a group workout finder app | MobiHealthNews
Under Armour announces significant data breach of its MyFitnessPal app – Baltimore Sun
Under Armour acquires popular health and fitness apps MyFitnessPal and Endomondo
Under Armour data breach affects 150 million MyFitnessPal users | Engadget
Under Armour buys popular fitness apps MyFitnessPal and Endomondo for $560M – GeekWire
In-Depth: Under Armour's fitness app acquisition spree | MobiHealthNews
After the deal: Endomondo founder Mette Lykke not running for the hills after $85 million acquisition - Tech.eu
Direct-to-Consumer Shopping Apps Excel at Acquisition in 2021
Apparel meets digital (again): Under Armour acquires Endomondo & MyFitnessPal - endurance.biz
Under Armour, With First-Ever Acquisition, Enters The World Of Software
Under Armour's connected fitness apps now have 140 million users | MobiHealthNews
Under Armour agrees MyFitnessPal sale for US$345m - SportsPro
Kevin Plank Is Betting Almost $1 Billion That Under Armour Can Beat Nike | Inc.com
Under Armour's Transition to a Data-Driven Fitness Lifestyle Company – Will it Pay Off? - Digital Innovation and Transformation
