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LeBron James Turned Down $10 Million From Reebok in High School, and It Was  a Brilliant Business Decision
LeBron James Turned Down $10 Million From Reebok in High School, and It Was a Brilliant Business Decision

LeBron James Celebrates Son Bronny's Nike Endorsement Deal
LeBron James Celebrates Son Bronny's Nike Endorsement Deal

LeBron James Helps Nike Make $600 Million a Year and Recently Saw the  Company Place Him in the Same Club as Michael Jordan: 'I'm Definitely  Honored'
LeBron James Helps Nike Make $600 Million a Year and Recently Saw the Company Place Him in the Same Club as Michael Jordan: 'I'm Definitely Honored'

LeBron James, Nike Agree on Lifetime Contract: Details, Comments, Reaction  | News, Scores, Highlights, Stats, and Rumors | Bleacher Report
LeBron James, Nike Agree on Lifetime Contract: Details, Comments, Reaction | News, Scores, Highlights, Stats, and Rumors | Bleacher Report

When LeBron James chose Nike in 2003, he gave up $28 million — it could end  up making him $1 billion - MarketWatch
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch

What if Nike or Adidas is willing to give me $20 million?": LeBron James  explains why he turned down a hefty endorsement deal in high school - The  SportsRush
What if Nike or Adidas is willing to give me $20 million?": LeBron James explains why he turned down a hefty endorsement deal in high school - The SportsRush

LeBron James' Monster Shoe Contract Is Still A Bargain For Nike
LeBron James' Monster Shoe Contract Is Still A Bargain For Nike

18-Year Old LeBron James Rejected $110 Million From Reebok And $70 Million  From Adidas, And Signed A 7-Year, $90 Million Deal With Nike: "I'm A Nike  Guy." - Fadeaway World
18-Year Old LeBron James Rejected $110 Million From Reebok And $70 Million From Adidas, And Signed A 7-Year, $90 Million Deal With Nike: "I'm A Nike Guy." - Fadeaway World

LeBron James's first Sports Illustrated cover: The Chosen One - Sports  Illustrated Vault | SI.com
LeBron James's first Sports Illustrated cover: The Chosen One - Sports Illustrated Vault | SI.com

Sources say LeBron James' new deal with Nike does not have location bonuses  - cleveland.com
Sources say LeBron James' new deal with Nike does not have location bonuses - cleveland.com

LeBron James turned down $10 million check when he was 18
LeBron James turned down $10 million check when he was 18

LeBron James - Wikipedia
LeBron James - Wikipedia

When LeBron James chose Nike in 2003, he gave up $28 million — it could end  up making him $1 billion - MarketWatch
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch

Bronny James Signs To Nike LeBron James Jr Nike Contract | Complex
Bronny James Signs To Nike LeBron James Jr Nike Contract | Complex

Nike signs lifetime endorsement deal with LeBron James
Nike signs lifetime endorsement deal with LeBron James

LeBron James Signs Historic Lifetime Deal With Nike – Good Black News
LeBron James Signs Historic Lifetime Deal With Nike – Good Black News

Keeping it in the family: Bronny James signs NIL deal with Nike
Keeping it in the family: Bronny James signs NIL deal with Nike

LeBron James Nike: King Jame's Lifetime Deal is Bonkers
LeBron James Nike: King Jame's Lifetime Deal is Bonkers

LeBron James' 18-year-old son Bronny signs Nike endorsement deal | The  Japan Times
LeBron James' 18-year-old son Bronny signs Nike endorsement deal | The Japan Times

BREAKING: LeBron James Signs Lifetime Deal With Nike
BREAKING: LeBron James Signs Lifetime Deal With Nike

How Much Is LeBron James' Nike Deal Really Worth?
How Much Is LeBron James' Nike Deal Really Worth?

Fifteen years ago, Reebok and Adidas wanted him bad — so how exactly did LeBron  James end up with Nike?
Fifteen years ago, Reebok and Adidas wanted him bad — so how exactly did LeBron James end up with Nike?

On this day in 2003: LeBron James inked the richest rookie shoe deal
On this day in 2003: LeBron James inked the richest rookie shoe deal